

See Jane Go was a trailblazing ride-share business tailored for women, focusing on safety, empowerment, and community. The brand's identity, notably shaped through a meticulously designed logo, was articulated across various materials, extending its presence and ethos beyond digital platforms. This broad brand extension included everything from vehicle decals to driver and passenger app interfaces, ensuring that every touchpoint reflected the core values of safety, empowerment, and a supportive female network. Through this cohesive branding strategy, See Jane Go aimed to redefine the ride-sharing landscape, offering a secure and empowering alternative for women everywhere.